Offline promotion of software

#1
Blaze

Posted 19 August 2006 - 02:53 PM

Programmer

Members
117 posts

What are some of the best ways for offline promotion of software? I've put an add in the paper (but have no way of actually tracking conversions) and I've put signs up around the block. I was thinking about putting decal on my car. Then again I can't see my ROI because I can't track any of these. Anyone do any offline promotion, if so, how do you track it and what was your ROI? Did you do it again?

#2
DevilsCharm

Posted 20 August 2006 - 06:34 AM

Programming God

Members
884 posts

Well, you can just see that if your conversions or sales or whatever goes up during the period that your advertisement is in play. Also, you can ask customers how they found your site.

#3
dirkfirst

Posted 04 September 2006 - 01:00 PM

Programming Expert

Members
354 posts

Put it in the newspaper. Get flyers, use car decal (spelling?) and have business cards. All great and cheap methods of promotion.

#4
Guest_Jordan_*

Posted 09 September 2006 - 09:17 AM

Guests

Flyers, Decal, Business Cards - these are all great ways of offline promotion. Try to get your software listing in magazines as well. Tell people you know that are interested in it and create a viral market scheme.

#5
Guest_Kaabi_*

Posted 10 September 2006 - 02:35 PM

Guests

Writing your website on the walls of bathrooms, writing it on dollar bills, wearing a shirt with your website. Those are the three Ws of success.

#6
TcM

Posted 19 September 2006 - 10:30 AM

Writes binary right handed and hex left handed

Members
11,147 posts

Yeah and perhaps go on a bus and while no one is seeing you write the site on the back of the seat infront of you lol! I saw this being done!! perhaps Graffiti on walls lol! but all this is considered as Vandalisim I think! :( but still can be done rotfl!